About
A Web Design Agency That Only Works With Pool Builders
We focus on one trade so we can know it better than anyone: how a homeowner goes from a backyard daydream to researching pool types, comparing three builders, weighing gunite against fiberglass and cash against financing, deciding which company they trust to dig up their yard, and finally requesting a design consultation.
Our approach
Generic agencies treat a pool builder like any other small business. The result is a pretty site that never mentions your design process, gunite versus fiberglass, excavation and access, permits, build timelines, financing, warranties or the towns you actually build in.
We start from your customer instead: the homeowner deciding who to trust with a five- or six-figure backyard. Every page we build answers their questions honestly and makes it easy to call you.
Who we are
Part of cantandoDigital, built for pool builders
Pool Builder Web Design is a specialist brand of cantandoDigital, a digital agency based in Newtown Square, Pennsylvania that builds websites and marketing for contractors. Every project is designed, built and managed by our team. No outsourced templates, no handoffs to a call center.
- You deal directly with the people building your site
- Plain-English reporting on calls, forms and rankings
- You own your domain, content and photos
What we believe
How We Work With Pool Builders
Your crews are the proof
Real photos of your builds, from the first dig to the first swim, beat stock resort pools every time. We help you collect and use them well.
Search is a long game
SEO compounds. We build town, county and service pages properly the first time so they keep earning long after launch.
Clarity sells
A homeowner comparing five builders skims. Honest pricing ranges, a visible phone number and a short consultation form beat clever design that hides the next step.
No inflated promises
We'll never promise rankings or a number of leads. We'll show you what we're doing and what it's producing.
Let's talk about your pool business.
Book a free 20-minute call. We'll look at your current site and Google presence and tell you exactly what we'd change.